“Leadership Louisville Center has nailed it with their Thought Leadership events. There’s a minimum time commitment and I like the small group setting. There’s always someone there I know since the events are for members. The speakers are always enlightening and refreshing.”
– John Couch (LL ’10), Vice President, BB&T Insurance Services
Members and guests, join us for the next events in our Thought Leadership Series! These free-for-members events feature ideas, topics, and speakers of interest to our members. We are again holding these events at the Leadership Louisville Center.
New Hybrid Option
For those who cannot join us in person, please join us virtually via Zoom. Please note the Leadership Louisville Center is following CDC Guidelines regarding mask wearing. See our COVID-Safe Protocols.
Next Member Events
WEDNESDAY, SEPTEMBER 29, 2021 | 9:00-10:00 AM (NEW DATE)
Join us in person (seating is limited to allow for safe distancing) at the Leadership Louisville Center or virtually via Zoom
Working Together – Tools for Successful Return to Work
Featuring Dr. Brad Shuck, Professor, Human Resources and Organizational Development at the University of Louisville and Co-Founder, OrgVitals
Our next Thought Leadership Series event will feature a University of Louisville researcher who has developed a roadmap he hopes will set companies up for success in bringing employees who have been working from home back to the office. Join us to hear from Dr. Brad Shuck, an organizational development researcher, inventor, and associate professor, who will share the most recent research around workplace culture coming out of the pandemic and the four-step reintegration model he developed that leaders in a range of industries can use to think and plan strategically as teams come back into the physical workplace. Learn also about resources the Leadership Louisville Center is offering to organizations seeking ways to reset and reinvent workplace culture and collaboration.
The Thought Leadership Series is presented by Baird. For more than 100 years, Baird has recognized the value of strong partnerships. Whether it’s helping people build their financial future or helping local organizations build our communities, when committed partners work together for a common cause, there’s no limit to what we can accomplish. That’s why Baird is honored to sponsor the Leadership Louisville Center and their member webinars and events.
If you’re a member (or current program participant) and you’re not receiving email announcements about free member events, check your junk or spam folders. To ensure you receive email regarding your member benefits, please add our email address, firstname.lastname@example.org to your contacts. If you still haven’t received our emails please contact us.
On-demand recordings of previous virtual meetings & webinars
GUESS WHO’S BACK?
Thursday, August 19, 2021
Andre Kimo Stone Guess, President & CEO of Fund for the Arts
A DOWNTOWN COMEBACK
Wednesday, June 30, 2021
with Cleo Battle (BF ’20, LL ’15), soon-to-be CEO of Louisville Tourism
Thursday, March 25, 2021
What Everyone Needs to Know About the Coming AI Revolution
Wednesday, January 27, 2021
How Fundraising Strategies have Changed During the Pandemic
Tuesday, October 27, 2020
Values-based Leadership & Political Controversy
with Yemi Akande-Bartsch, Ph.D., President, and Wally Siewert, Ph.D., Director of Civic Engagement, both with FOCUS St. Louis
Thursday, October 1, 2020 | 9-10 a.m.
Liberty and Food Justice for All: A Panel Discussion on Food Injustice and Solutions
This panel is moderated by Karan Chavis (BF ’16), UofL School of Medicine Chief of Staff, with panelists: Cassia Herron, Louisville Community Grocery Megan Bell, Founder & Co-Owner, The Next Door Market Karyn Moskowitz (BF ’13), Founder/Executive Director, New Roots/Fresh Stop Markets Shauntrice Martin, #FeedTheWest Director, Black Market Owner
Thursday, September 24, 2020
Lt. Governor Jacqueline Coleman
Wednesday, July 22, 2020
What White People Can Do: An honest conversation about how to engage in racial issues
with Sadiqa Reynolds, President & CEO, and Christina Shadle, Director of Investment, both of Louisville Urban League
Thursday, June 25
What the Future Holds for JCPS
featuring Dr. Marty Pollio, Superintendent, Jefferson County Public Schools
Thursday, June 11
Preserving Louisville’s Foodie Culture:
featuring Ryan Rogers, Owner of Feast BBQ, Royals Chicken & Bar Vetti and Anne Shadle, Co-Owner, Mayan Cafe, Mayan Street Food & Mayan Cafe Catering
Thursday, May 21 Virtual Meeting:
featuring Ashli Watts, President & CEO, Kentucky Chamber of Commerce
Thursday, May 14 Virtual Meeting:
featuring Dr. Tom Owen, Historian
Friday, May 1 Virtual Meeting:
featuring Matt Gibson, President & CEO of the Kentucky Derby Festival
Wednesday, April 15 Virtual Meeting:
with Dr. Brad Shuck, internationally-recognized scholar, thought leader, and University of Louisville Associate Professor
“Thank you so much for sharing this research during these difficult times. This was such a wonderful hour to think about compassionate leadership.”
– Sara Smith Bowman (IL ’19), Manager, Economic Development, Louisville Forward
“Thank you for having Dr. Buck speak on compassionate leadership at a time when it is needed most to keep people connected!”
– Michelle Black White (FL ’18), Executive Director, Brightside Foundation
Tuesday, March 31st Virtual Meeting:
featuring Karen Newton, MPH, RDN (BF ’13), UofL Adjunct Faculty & Earth and Spirit Center Teacher
Wednesday, March 25th Webinar:
featuring Kerri Garbis, President, Ovation
Past member events
February 27, 2020
Bellarmine University Athletics
Dr. Susan Donovan, President, and Scott Wiegandt, Director of Athletics, Bellarmine University spoke to members about what the move to Division I means for Bellarmine University.
December 12, 2019
The Future of Transportation in Louisville
Leaders of the Louisville Regional Airport Authority and TARC were here to share what’s coming, including a new look for our airport, more non-stop flights, and for TARC, a new app to make getting around our city easy no matter what type of transportation you choose.
November 21, 2019
What’s in store for Kentucky after the Election?
Lobbyists Sherman Brown, (BF ’18), Partner, McCarthy Strategic Solutions, and Les Fugate, (LL ’17, BF ’08, IL ’06, FL ’04), Executive Vice President, Runswitch PR, gave insider perspectives on Kentucky politics given recent gubernatorial election results.
October 29, 2019
Waterfront Botanical Gardens
Kasey Maier, President of Waterfront Botanical Gardens gave members the backstory on how the gardens came to be and a preview of what’s to come.
October 4, 2019
Conversations with the Candidates – Attorney General, Andy Beshear
Members of the Center and YPAL members heard from AG Andy Beshear, candidate for Governor of Kentucky.
September 30, 2019
Conversations with the Candidates – Gov. Matt Bevin
Members of the Center and YPAL members heard from Gov. Matt Bevin, incumbent Governor of Kentucky.
September 5, 2019
Waterfront Park – Visionary Leadership
David Karem, recently retired President of Waterfront Development Corporation, and Deborah Bilitski (BF ’11, LL ’09), new President, spoke about how they successfully transitioned leadership from an iconic leader – like Karem, who had been in the role for 33 years – to a new President.
August 15, 2019
Leadership Impact – featuring results from Bingham Fellows, Ignite Louisville and Encore Louisville teams
Members and their guests from local nonprofits heard about the best of the best work done by graduates of Bingham Fellows, Ignite Louisville, and Encore Louisville, now collectively known as Community Acceleration Teams.
July 18, 2019
Identifying and Combatting the Real Fake News
David Mattingly (LL ’18) is anchor for WAVE 3 News, former CNN reporter, and a Peabody and Emmy Award-winning journalist with four decades of experience reporting domestically and abroad. He shared with members how to identify fake news, recommended resources for checking facts, and encouraged us all to be smarter consumers of news.
April 23, 2019
Talking Leadership with Louisville City FC Coach Hackworth and player Luke Spencer
Members, friends of the Center learned what it’s like to be a leader on the LouCity FC team, and relive some great moments from their most recent championship season.
January 29, 2019
Redlining Louisville: A History of Race, Class, and Real Estate, with Joshua Poe
A full house of members and and friends of the Center heard Joshua Poe’s presentation on structural racism related to urban planning and real estate in Louisville, both from a historical perspective up to current day.
December 17, 2018
Meet City and State Education Leaders
Members and and friends of the Center heard from Commissioner Wayne Lewis and Superintendent of JCPS Schools Marty Pollio, and learned about their common goals improving JCPS student outcomes.
October 12, 2018
Coffee with the Candidate
Members and YPAL members heard from mayoral candidate, Councilwoman Angela Leet, about her vision for Louisville’s future, and had a chance for Q&A.
September 26, 2018
A morning with Kindred CEO, Ben Breier
The Thought Leadership Series took a road trip to the newly-renovated Kindred Healthcare headquarters, and heard the leadership story of Ben Breier, Kindred CEO.
September 12, 2018
Coffee with the Candidate
Members and YPAL members heard from mayoral candidate, Mayor Greg Fischer, about his vision for the next four years. He took questions from the group.
August 9, 2018
A morning with University of Louisville President, Dr. Neeli Bendapudi
A capacity crowd of members and guests welcomed Dr. Bendapudi as she shared her leadership philosophy and challenged those in the room to get involved. She encouraged everyone to visit UofL’s campus and be mentors to students.
July 12, 2018
What we can learn from animals
Dan Ashe, executive director of the Association of Zoos and Aquariums, did a great job informing members on the importance of zoos and aquariums in conservation and education.
May 23, 2018
A taste of the Old Forester legacy
Our first member event in the new Center! Members and guests helped Old Forester celebrate their return to Whiskey Row with a bourbon tasting and a history lesson from Jackie Zykan, master taster at Old Forester.
February 20, 2018
Inside look at the action in Frankfort
Members got a legislative update from Frankfort lobbyists John McCarthy, III and Sherman Brown, partners with McCarthy Strategic Solutions. The two work with legislators on both sides of the aisle.
December 15, 2016
Louisvillians in the Governor’s office
Several Louisville leaders were tapped for roles in Gov. Bevin’s cabinet. We invited Hal Heiner, Education Secretary, Vickie Yates Brown Glisson, Secretary of Health and Human Services, and Nate Haney, deputy secretary of the Executive Offices to share their top priorities for the state.
November 15, 2016
Member meeting with Dr. Neville Pinto
Acting President of University of Louisville, Dr. Pinto, provided insight into the changes in leadership at the University of Louisville.
July 26, 2016
Muhammad Ali: His Life, Legacy, and the Planning of his Memorial Celebration
Members got the backstory on the planning of the Muhammad Ali Memorial Celebration, featuring heartfelt stories from individuals Ali called friends – Bob Gunnell, John Ramsey, and Woody Porter, Jr.
June 22, 2016
Meet new leaders of Louisville Metro
Members heard from three Louisville Metro leaders who have bold visions for their new roles: Deborah Bilitski (BF ’13, LL ’09), Director, Develop Louisville, Louisville Metro Government; Seve Ghose, Director, Metro Louisville Parks and Recreation; and Jim Blanton, Director, Louisville Free Public Library.
February 19, 2016
What’s next for the Louisville Zoo
Members met with Louisville Zoo director John Walczak (BF ’10, LL ’05). John shared his vision for the future of “our Zoo”, and explained the many ways it benefits the region. After the program, members had the opportunity for an exclusive behind-the-scenes zoo animal experience.
January 26, 2016
Wired for the Future
Members heard from Ted Smith (LL ’13), Louisville Metro Government’s Chief of Civic Innovation on how we can support the city’s bid for Google Fiber, and from Hood Harris, President of AT&T Kentucky on their plans to launch gigabit fiber internet service in Louisville.
October 28, 2015
Drew Curtis (I) Candidate for KY Governor
Members and friends of the center heard from Drew Curtis at Leadership Louisville Center and had the chance for Q&A.
October 22, 2015
Matt Bevin (R) Candidate for KY Governor
Members and friends of the Center heard from Matt Bevin at the Leadership Louisville Center, and had the opportunity for Q&A.
October 20, 2015
Jack Conway (D) Candidate for KY Governor
Graduates and YPAL members gathered for lunch at Over the 9 to hear Attorney General Jack Conway and ask questions.
September 18, 2015
“Meet the leaders of The Louisville Orchestra”
Members gathered at Hilliard Lyons to hear the refreshing vision of Louisville Orchestra Music Director, Teddy Abrams and Executive Director, Andrew Kipe. They’re the young leaders tasked with keeping this important cultural and economic asset alive and thriving.
August 26, 2015
“Lessons from a stealth startup CEO” Rob May, founder of Backupify shared his expertise on finding and keeping high-tech talent, and the leadership necessary in a fast-changing organization.
June 16, 2015
Members heard from a visionary leader about FoodPort, a bold endeavor with a potential $50 million+ investment in West Louisville. Stephen Reily (BF ’01, LL ’98), founder of Seed Capital Kentucky, talked about this exciting project that is expected to bring about 200 permanent jobs to the area.
April 28, 2015
Members and guests met one of Louisville’s most dynamic new education leaders, Robert Harvey, COO and professor at Simmons College. A Derby Week happy hour preceded and followed the program, complete with the best mint juleps in Louisville.
April 1, 2015
“South by Southwest Louisville Roadtrip” Members spent a morning touring recent development and hearing about future plans for south and southwest Louisville. The tour was led by the Louisville Independent Business Alliance (LIBA – the “Keep Louisville Weird” folks.) Read more in this Courier-Journal article.
March 4, 2015
“Leading across partisan divides” Two national leaders, Mark Gerzon and John Steiner joined us to share their vision for “bringing collaborative leadership, decision-making and genuine problem-solving into the public square.”
January 29, 2015
“What’s going up downtown?” Our members were treated to insider perspectives from Bill Weyland, CITY Properties Group, and Ethan Howard, of the Downtown Development Corporation on what’s happening in downtown development.
December 16, 2014
“From one entrepreneur to another” Suzanne Bergmeister, Entrepreneur-in-Residence at the University of Louisville College of Business interviewed Patrick Goodman, Product Director at Red e App about the tech startup’s successes and challenges.
November 11, 2014
Members heard from Amy Domini, one of TIME’s 100 Most Influential People in the World (2005). As a true pioneer in social responsibility, Amy discussed how to both make a difference and make money.
October 29, 2014
“Tour top-performing Ford plant” Members heard from Ford Louisville Assembly Plant’s Manager, Daryl Sykes, and toured Ford’s top performing plant in the U.S.
September 23, 2014
“IdeaFestival Preview with Kris Kimel” Members heard from IdeaFestival founder Kris Kimel about the exciting kinds of creative disruption to expect at this year’s IdeaFestival.
July 10, 2014
More than 120 members gathered for this twice sold-out event to hear from Mary Ellen Wiederwohl (BF ’11, LL ’09), newly-announced chief of Louisville Forward, Louisville Metro Government’s new economic development charge.
May 8, 2014
“Bourbon Renaissance”Eric Gregory, President, Kentucky Distillers’ Association, and Dee Ford, Manager, Woodford Reserve Homeplace, shared how the bourbon renaissance is fueling the economy in Louisville and throughout the state.
February 26, 2014
“Lessons from an ‘Unconventional Warrior'”Col. Walter Herd (U.S. Army Retired) Director, Army Transition Program, talked to members about a program he’s championing to make Kentucky the nation’s leader in welcoming returning veterans to the workforce.
January 28, 2014
“The Future of Problem Solving” Our January member event featured Dick O’Neill, president of The Highlands Group, an internationally-recognized consulting network serving global policymakers.
December 18, 2013
Healthcare innovators, Joe Steier and Dianne Timmering of Signature HealthCARE, shared how they are revolutionizing long-term healthcare, and showing the ROI for supporting staff and patients in practicing their own spirituality.
November 14, 2013
Members took a field trip to CafePress to learn from entrepreneurial CEO Bob Marino, and see what a culture of innovation looks like.
September 11, 2013
“Kentucky Center for Investigative Reporting” Members visited the studios of Louisville Public Media to learn more about the “Kentucky Center for Investigative Reporting” from Louisville Public Media’s executive director and general manager, Donovan Reynolds (LL ’09), Brendon McCarthy, new managing director of the Kentucky Center for Investigative Reporting and Gabe Bullard, WFPL news director.
August 21, 2013
“Creativity in its Simplest Form” Aldy Milliken, new executive director of the Kentucky Museum of Art and Craft, discussed art in our world and gave members a personal tour of the latest exhibit at KMAC, “7 Borders.”
June 11, 2013
“Ignite Louisville: Growing leaders and delivering results” Members heard from the 2013 winners of the Yum! IGNITES Louisville Challenge and representatives of their partner agencies, Hope Scarves and St. Elizabeth Catholic Charities, about leadership lessons learned and game-changing outcomes delivered by these young professionals.
May 23, 2013
“Meet the new hospitality leaders in Louisville” Jim Wood, President and CEO of the Louisville Convention & Visitors Bureau introduced new leaders, Rip Rippetoe, President and CEO of the Kentucky State Fair Board and Cleo Battle, Executive Vice President of the Louisville Convention & Visitors Bureau. Members heard what’s ahead for Louisville’s tourism industry.
April 16, 2013
“Engaged Employees = a Competitive Advantage for Your Company” Mateo Wroblewski from employee-owned Thoroughbred Research Group shared employee engagement strategies that enhance commitment, performance and in the end – your company’s bottom-line.
February 20, 2013
“A celebration of African American history” Rev. Dr. Kevin Cosby shared the “why” of Black History Month in a moving message. Following an introduction by Madeleine Burnside, attendees toured the Frazier History Museum’s new temporary exhibit, “Spirits of the Passage.”
February 5, 2013
“What’s love got to do with it?” Dr. Joe D’Ambrosio and his colleague Dr. Anna Faul from the Kent School discussed their efforts to use famous sociologist Sorokin’s theory of love to guide all of their work in aging health care.
“What’s ahead for UofL Athletics” Julie Hermann, Executive Senior Associate Athletic Director for the University of Louisville welcomed members to the PNC Club at Papa John’s Cardinal Stadium and shared the back story of UofL’s journey to prominence in athletics. She also outlined what being a member of the ACC will mean for the university as a whole.
“Healthcare Reform – the Perspective from Insurance Leaders” Deb Moessner (LL ’08), President and General Manager of Anthem Blue Cross and Blue Shield, and Jeff Bringardner (LL ’07), President of Humana-Kentucky discussed how they expect healthcare reform to impact their companies and the community.
“Re-humanizing Healthcare” Dr. Robin Youngson, an anesthesiologist from New Zealand, talked to members about a movement he’s founded called HeartsInHealthcare.com for health care providers, students and anyone passionate about healthcare.
“Results of the 2012 Bingham Fellows projects” Members will hear from representatives of the Bingham Fellows Class of 2012 about the outcomes of their challenge to “Engage parents and the community to inspire student achievement.”
“Getting Educated on the School Board Election” A panel of three local news media representatives informed members on education issues related to the 2012 school board election. On the panel were: Devin Katayama, WFPL; Toni Konz, Courier-Journal; Tom Monahan, Business First.
Donald Lassere, president and CEO of the Muhammad Ali Center Donald Lassere is setting out to make the Muhammad Ali Center a global brand and Louisville a global city in the process.
Kris Kimel, founder of the IdeaFestival and president of Kentucky Science and Technology Corporation Kris Kimel explained why innovation is central to our success as a city and state, and previewed highlights of IdeaFestival 2012.
Wes Jackson, Publisher, Courier-Journal Wes Jackson spoke to members about The Courier-Journal’s future plans to remain a reliable and viable source of news in Louisville.
Jesabel Mudd and Adam Ruiz, representing the Hispanic Latino Business Council Members learned about “Doing Business with a Latin Zest!” with representatives of the Hispanic Latino Business Council.
Steve Conrad, Chief of Louisville Metro Police Department Chief Conrad talked to members about his vision of “Making Louisville the safest city in the U.S.”
Jim Taylor, President and Chief Executive Officer of U of L’s University Hospital Members heard from University Hospital Jim Taylor about the possibilities for the future of the hospital.
Les Waters, new Artistic Director at Actors Theatre Members met Actors Theatre’s new artistic director and heard his vision for what’s ahead for theatre in Louisville.
Dr. Donna Hargens, Jefferson County Public Schools SuperintendentMembers heard from Jefferson County Public Schools superintendent Dr. Donna Hargens as she hit the 3-month mark in her new job. She provided an update on results of her 90-Day Plan.
Joe Arnold, WHAS, and John David Dyche, Courier-Journal columnistJoe Arnold (LL ’12), WHAS-TV political reporter and John David Dyche, Courier-Journal columnist and local attorney shared candid insights on campaign strategies that caught their attention. They shared humorous stories about races most members’ aren’t talking about, but should be. They also talked about candidates who are already gearing up for the 2014 senate race.
Kevin Flanery and John Asher, Churchill DownsMembers got the inside scoop on the challenges of running the world’s most famous horse-racing track from Churchill Downs Racetrack President, Kevin Flanery (LL ’04, FL ’03) and Churchill Downs Vice President of Communications, John Asher (LL ’10, FL ’00).
Dr. Terry Holliday, Education Commissioner for the State of KentuckyDr. Holliday spoke to members about the importance of doing a better job of educating children of poverty. He presented some very interesting statistics and ideas and initiatives that have been successful in other communities.
David Fannin, Mediation and Arbitration ConsultantDavid Fannin (LL ’88, BF ’91) returned to Louisville and Leadership Louisville Center to present “Working for the Most Difficult CEO in Business: How I Survived ‘Chainsaw’ Al With My Dignity and Sanity Intact” about his experiences working for Al Dunlap at Sunbeam. He had words of wisdom for graduates who may find themselves in a similar situation.
Mark Hogg, Executive Director of EDGE OUTREACHMark Hogg amazed members with the story of how his organization is bringing clean water to remote areas of the world – all from EDGE’s headquarters in a warehouse off Mellwood Avenue. EDGE OUTREACH developed and distributes simple water purification systems and was instrumental in efforts to supply clean water in Haiti immediately after the earthquake in 2010. Mark is one of Leadership Louisville’s Connectors.
Rob Birman (LL ’10), Chief Executive Officer of The Louisville OrchestraRob Birman (LL ’10), chief executive officer of the Louisville Orchestra, shared a rapid-fire history of the orchestra and his vision for shaping a secure financial future. Members asked questions and gained insights about current struggles facing this cultural icon.
Arianna Huffington, Co-founder of Huffington Post and author of Third-World AmericaIn partnership with the Kentucky Author Forum and the University of Louisville, the Leadership Louisville Center presented an opportunity for members to meet Arianna Huffington and discuss themes in her new book, Third-World America. She was very interested in hearing how members were helping the community deal with economic hardships.
January – March 2010
Conversations with the CandidatesThe series brought together members of the Center with the mayoral candidates in 7 separate sessions. Each candidate shared their vision for Louisville and entertained questions from members. Sessions featured David Tandy (D), Hal Heiner (R), Greg Fischer (D), Tyler Allen (D), Chris Thieneman (R), Jim King (D) and Shannon White (D).
Greg Capito, Vice President Human Resources for GE Consumer & IndustrialGreg shared GE’s vision of 21st century leadership from within their renowned theatre for the senses, the GE Monogram Experience Center. The event was a rare and exclusive opportunity for Leadership Louisville Center members to go behind the scenes with one of our city’s great leaders while touring the training facilities of a world-class company.
Allan MacCrae, author and leader of New Zealand youth justice systemIn the 80’s New Zealand faced a crisis in the juvenile justice system, and in 1989 enacted legislation to move to a “restorative” approach to juvenile justice. The “restorative” approach is unique in that it involves victims, offenders and the community in the justice process. Author Allan MacCrae, one of the leaders of the New Zealand system, shared the New Zealand story at Leadership Louisville Center to see if these lessons might be applicable to Louisville and to the Commonwealth of Kentucky.
Mike Harreld, Regional President PNC Bank, Greater Washington D.C. AreaAfter a full career in banking and civic leadership in his native Louisville, Mike moved to Washington, DC several years ago to become chief executive officer of PNC’s regional operations. Mike shared his perspective on such topics as life inside the Beltway, banking and the national economy, and Kentucky politics in the rear view mirror.
Managing Conflicting Values – Chandra Irvin, President of Irvin, Goforth & Irvin, LLC.Chandra G. Irvin has worked with organizations nationally and internationally to facilitate healthy relationships and increase productivity. Ms. Irvin is the co-author of “Do You See What I See? A Diversity Tale for Retaining People of Color”, the author of “FINDING PEACE in Life, Work and Love: Listening to the Voice Within”.
Contemplative Leadership – The Merton InstituteRobert Toth, Executive Director of the Merton Institute spoke about the Contemplative Leadership Initiative and offered an opportunity to participate in its development through a retreat lead by the Merton Institute.
Matthew Barzun of Obama National Finance CommitteeMatthew Barzun (LL ’05, BF ’05) was one of three members of the Obama National Finance Committee who taught “Obama University” – a one-day seminar where top regional fundraisers from around the country to learn to become better fundraisers as well as train others. Matthew shared insights about the experience, and explained how the Obama campaign’s approach to raising funds and spreading their candidate’s message was fundamentally different than that of previous presidential campaigns.